Fresh off of my Young Lions US win and subsequent shortlist in the International, I resolved to n'er touch it again. But then when my wife (a sick designer) decided to give it a go and needed a copywriter I said "what the hell", which is the exact same thing I said when they told me I wasn't allowed to win it twice.
The Brief
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What We Did
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Then, This
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In conclusion.. we should have won that s***. C'mon.
Art Director/Designer: Alyssa Bowman